Ruthann Baler, Writer
Ruthann Baler is a writer/editor and public relations consultant who works directly with companies or in partnership with agencies. She specializes in web content, blogs, newsletters, and press materials for B2B or consumer audiences. Ruthann focuses her work in the A/E/C, health care, and legal fields, and also provides general writing/PR services to businesses seeking to increase their press visibility and expand their customer base.
Ruthann’s experience as both a journalist and PR consultant positions her to help clients successfully integrate web, social media, and traditional PR strategies to reach targeted audiences and establish effective and consistent communications. Her key experience includes working in public affairs, media relations, and community outreach for Fortune 500 corporations, as well as writing for such publications as The Houston Chronicle and The Boston Globe.
Visit linkedin to view Ruthann’s career highlights in detail, follow her on Twitter, and subscribe to her blog to see what topics she is posting each week.
Recently from the blog
May 16, 2013
One of the key strategies to effective writing is to practice keeping your senses on high alert. The more we are aware of what we see, hear, touch, feel, and taste, the better we notice the...
March 11, 2013
My first job as a reporter taught me if you learn how to tell a story well, you can build common ground and make important connections far beyond your readership. Stories about seemingly ordinary...
January 8, 2013
Search Engine Optimization (SEO) can be tricky to understand, especially when top marketing experts have different viewpoints that continually shift and evolve. The science and strategy behind how...
